Category Archives: Marketplace Expansion

Shipping to Amazon FBA: How to Avoid Longer Processing Times

Shipping inventory to Amazon’s Fulfillment Centers (FBA) is a critical step for Amazon 3P sellers aiming to streamline operations and maintain customer satisfaction. However, longer processing times can derail these plans, impacting sales and brand reputation. Let’s break down how to avoid delays and ensure a smooth shipping process. What is Amazon FBA? Fulfillment by…

What is a MAP Policy Violation?

When brands and retailers operate in competitive online marketplaces like Amazon, controlling the price at which their products are advertised is critical. A Minimum Advertised Price (MAP) policy plays a significant role in maintaining a brand’s value and ensuring fair competition. But what happens when a MAP policy is violated? Let’s explore this concept in…

How Brands Can Determine Your Ideal Advertising Cost of Sales (ACoS) on Amazon

Advertising on Amazon can be highly effective, but costs can add up fast if they’re not well-managed. For established brands and 3P sellers on Amazon, finding the right Advertising Cost of Sales (ACoS) is crucial for balancing profit and growth. ACoS, or the percentage of ad spend relative to sales, directly impacts how much you…