Category Archives: Amazon

Amazon’s New Product Bundling Policy: What It Means for Sellers

Amazon has introduced a new product bundling policy, creating a significant shift in how brands on the platform can package and promote their items. Product bundling has always been a strategy for sellers to boost value and convenience for customers while increasing sales and average order value. This update to Amazon’s bundling guidelines brings both…

Why Transitioning to Seller Central is Better for Your Brand Than Vendor Central- Approved

As Amazon continues to evolve, more established brands are moving away from Vendor Central to the more flexible Seller Central model. Vendor Central, where Amazon buys your products at wholesale prices and resells them, may have been a convenient choice in the past. However, many brands now find themselves facing increasing limitations and decreasing control….

Amazon Product Building Policy

How Amazon’s New Product Bundling Policy Impacts Sellers [2024]

Amazon has introduced a new product bundling policy, creating a significant shift in how brands on the platform can package and promote their items. Product bundling has always been a strategy for sellers to boost value and convenience for customers while increasing sales and average order value. This update to Amazon’s bundling guidelines brings both…

Amazon is Using AI

How Amazon is Using AI to Ensure Authentic Customer Reviews

Customer reviews are a critical factor for online shopping, and on Amazon, they can greatly influence purchasing decisions. For Amazon brands and retailers, positive, genuine feedback from real customers not only builds trust but also improves product rankings. But how does Amazon ensure that these reviews are authentic and free from manipulation? The answer lies…

How Amazon Warehousing and Distribution (AWD) Benefits Brands

How Amazon Warehousing and Distribution (AWD) Benefits Brands

As Amazon continues to expand its reach in the e-commerce space, it has introduced Amazon Warehousing and Distribution (AWD), a service designed to help brands improve their supply chain efficiency and lower their operational costs. For Amazon sellers, particularly 3P sellers, AWD offers a powerful solution for managing inventory and meeting customer demands more effectively….

How to Handle Amazon Quantity Limits in 2024

How to Handle Amazon Quantity Limits in 2024

For brands and retailers selling on Amazon, staying on top of inventory is one of the biggest challenges. While you might want to keep stock levels high to meet growing demand, Amazon quantity limits can restrict the amount of inventory you can send to their fulfillment centers, affecting your ability to fulfill orders smoothly. In…

How to Smoothly Transition from Amazon 1P to 3P

How to Smoothly Transition from Amazon 1P to 3P Seller Model

Is your business looking to switch from Amazon’s 1P (first-party) model to the more flexible and profitable 3P (third-party) model? Many brands are considering this transition to gain more control over pricing, inventory, and customer interactions. The switch may seem daunting, but with the right strategy, it can be a seamless and highly beneficial shift…

Why Amazon Is Terminating the 1P Model: A Guide for Brands

Why Amazon Is Terminating the 1P Model: A Guide for Brands

If you’re a brand selling on Amazon, you might have noticed significant changes in the platform’s vendor policies. Amazon is shifting away from its first-party (1P) model, causing many businesses to rethink their strategies. But why is Amazon making this move, and what does it mean for you as a seller?In this blog, we’ll explore…

Amazon’s New 2024 Brand Story Feature: Telling Your Brand’s Narrative

Amazon’s New 2024 Brand Story Feature: Telling Your Brand’s Narrative

How do you connect with potential customers on a crowded platform like Amazon? In 2024, Amazon introduced the Brand Story feature, a tool that gives sellers the ability to convey the unique journey behind their brand. In a marketplace driven by product listings and price comparisons, your brand’s narrative can make a significant difference. This…

Leveraging Amazon Live in 2024: A Guide to Real-Time Brand Engagement

Leveraging Amazon Live in 2024: A Guide to Real-Time Brand Engagement

Did you know that live streaming can boost your product discovery by up to 50%? For Amazon sellers, Amazon Live offers an exciting way to engage with customers in real-time, boosting brand visibility and driving sales. But how can you leverage this tool effectively in 2024? In this guide, we’ll break down how Amazon Live…