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Capability · Brand Protection

Protecting your brand
on every marketplace.

Authorized-reseller framework, MAP enforcement, unauthorized-seller takedowns, Brand Registry and Transparency. We measure brand-protection efficacy weekly and surface it in PRS Pulse.

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PART OF
Every PRS partnership tier — Full Distribution, Marketplace Management, and Strategic Consulting.
See partnership tiers →
What it includes

Specifics,
not promises.

Every item below is something a partner can verify in their first 30 days with PRS — either in the audit deliverable or in their PRS Pulse dashboard.

Authorized reseller framework

Documented authorized-reseller agreement structure that gives PRS legal standing to file takedowns.

Amazon Brand Registry

Full Brand Registry enrollment, with brand gating and verified seller status across your catalog.

Transparency Program

Per-unit Transparency code enrollment for high-risk SKUs. Stops counterfeits at the warehouse.

MAP enforcement

Daily monitoring of every reseller listing against your MAP policy. Documented warning → escalation → enforcement.

Unauthorized seller takedowns

Test buys, IP infringement claims, and direct supplier interventions. We track removed sellers in your dashboard.

Counterfeit identification

Pattern detection on listing copy, image manipulation, and pricing anomalies that flag likely counterfeits.

IP enforcement

Trademark, copyright, and patent claim filing through Amazon's Brand Registry IP tools. Escalation to outside counsel when needed.

Diversion tracking

Lot-code traceback. When unauthorized inventory shows up, we trace it back to the leak in your supply chain.

Listing hijacking response

Active monitoring for listing changes by unauthorized sellers. Recovery typically within 24-72 hours.

Reporting & escalation

Weekly brand-protection brief in PRS Pulse: sellers detected, takedowns issued, MAP violations resolved.

Our approach

Defense, then offense — in that order.

Most brand-protection programs are reactive. A reseller appears, you complain, you wait. By the time the takedown lands, your Buy Box is gone and your margin is bleeding. We invert the sequence.

Step one is the documentation layer — authorized reseller agreements, Brand Registry enrollment, Transparency Program for the SKUs that matter, and MAP policy your distributors actually have to sign. This is the legal infrastructure that makes takedowns enforceable.

Step two is the monitoring layer. We scan every listing across Amazon, Walmart, and eBay daily. Anomalies — new sellers, price drops below MAP, listing copy changes, image manipulation — get flagged in your PRS Pulse dashboard within hours.

Step three is enforcement. Test buys, IP claims, supplier interventions, and where necessary, outside counsel. We document every step. Every takedown is timestamped, every reseller is named, every win is reportable.

Tools & tech

The stack we
operate on.

No black boxes. We name our tools because you should be able to pick up where we leave off if you ever take operations back in-house.

Amazon Brand RegistryTransparency ProgramIP AcceleratorHelium 10 Hijacker AlertsAMZ TrackerDatadivePRS Pulse Brand Protection Module
Anchor case

Buy Box reclaim, end-to-end.

See all case studies →
CONSUMER ELECTRONICS BRAND · 2024
100% Buy Box

A consumer electronics brand watched its Buy Box ownership collapse from 92% to 18% in six weeks as unauthorized resellers flooded the listings. We had it back to 100% in under 60 days.

Read the full case study →
100%
Buy Box ownership at day 60
38
Unauthorized sellers removed
$420K
Recovered annual margin
Let's build something

Run the channel
like an operator?

Book a 30-minute discovery call. We'll review your catalog, talk through goals, and if it's not a fit, we'll tell you who is. No deck, no upsell.

Reach the team
Headquarters
1968 S. Coast Hwy #3237
Laguna Beach, CA 92651
Email
hello@primeretailsolution.com
Response time
Within one business day